FLOFORM
$200K to $1M a month — by listening, not selling.
The job was project management. Three months in, monthly revenue had grown five-fold — from $200,000 to $1,000,000 — and most of it came back to one habit: I stopped trying to sell people anything.
Customers walking in for a kitchen remodel didn't want a thirty-minute slab tour. They wanted someone to ask what they were trying to do, narrow the choices, and treat the decision like it mattered. To them, it did. One customer — a woman in Montana doing a full house revamp — described what she was looking for as "finding that perfect life address."
Word of mouth carried the rest. The customers who got it told their friends. Their friends called.
That same year, my boss Derek and I built a rhythm where every operational fire — material order issues, escalations, delivery problems — got handled before it reached him. Customer service scores went up. Derek's calendar got quieter. We shipped more without anyone working harder.